Wine & Beermaking……A Recession-Proof Industry
An Irish wake, a kitchen ceilidh, a Saturday night shin-dig…‘What are three good reasons to have a drink, Alex?’
Many industries have their own uniqueness or quirks. One of the home wine industry’s quirks is that the industry itself is recession proof in nature.
No matter how tough and difficult life becomes, no matter how at risk our job security becomes, or how much month is left at the end of the money, we simply refuse to stop consuming alcohol.
I live and work in Atlantic Canada, a former rum-running region with a population mix dominated with Irish, Scottish, French Acadians, et al, so there may be more truth than poetry in the above statement. This statement also holds true for many (and most) other regions of our fair and vast country.
Despite our situation, we often seem to find a way to work our booze costs into our budget. This is generally accomplished by either reducing consumption (then again, maybe not) or by finding cost effective alternatives.
This cost effective alternative is where the home wine & beer industry plays a large part in fulfilling consumer budgetary needs. A quality wine kit will yield on average under $5 per 750 ml bottle. A quality beer kit will average well under $1 per 341 ml bottle. And as many well versed wine & beer makers will attest to, the added bonus to “making your own” is you don’t forfeit quality, you gain pride in ownership and workmanship.
This short spiel was partly inspired by a newspaper article I recently read. To read an expanded view on this topic, I invite you to click on or paste the link below:
http://www.calgaryherald.com/news/Canadians+turn+booze+tough+economic+times/1214446/story.html
Americans may have a constitutional right to bear arms, but we friendly Canadians have found a way to put our bare arms to far better use…a back yard BBQ, a campfire…
Cheers,
Blair
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